Today we're launching the DigitAI Index — the first publicly available leaderboard for AI visibility. It ranks brands across every major category based on how prominently they appear in answers from ChatGPT, Perplexity, Claude, Gemini, and Google AI Overviews.
The Index is built on billions of AI responses analyzed monthly. Every brand ranking is computed from real queries that real users are asking — not synthetic benchmarks. The result is an honest, data-driven view of which brands are winning the AI era and which are falling behind.
How the Index works
- We run hundreds of thousands of category-representative prompts across all major AI platforms each week
- We score each brand's appearance rate, sentiment, and positioning quality
- Scores are weighted by query volume — appearing in high-volume prompts matters more than low-volume ones
- Rankings update monthly and are publicly available at digitai.blue/index
The DigitAI Index is a public resource. We believe the industry benefits from transparency about where brands stand in AI visibility — and from the competitive pressure that a public leaderboard creates to improve.