Ramp, the corporate card and finance automation platform, partnered with DigitAI to dramatically improve their visibility across AI answer engines. This is the story of how they did it.
The challenge
Before DigitAI, Ramp was largely invisible in AI-generated responses about corporate cards, expense management, and business finance. Despite strong traditional SEO rankings and brand recognition in the fintech space, their content was rarely cited by ChatGPT, Perplexity, or Claude. When users asked AI platforms for corporate card recommendations, Ramp appeared in less than 8% of responses.
The approach
Using DigitAI's comprehensive monitoring and optimization tools, Ramp restructured their content strategy to align with how AI models discover, evaluate, and cite sources. The changes fell into four categories:
- Structured data: Added comprehensive schema markup to product and comparison pages
- FAQ optimization: Created comprehensive FAQ sections answering the exact questions AI users ask
- Comparison content: Built detailed, honest comparison pages covering every major competitor
- Authority signals: Increased citation presence through earned media and strategic content partnerships
The results
Within 90 days, the impact was clear:
- 14x increase in AI-generated mentions across all major platforms
- 2Moved from position #8 to #2 in corporate card recommendations across major AI platforms
- 3156% increase in AI-referred website traffic
- 473% reduction in AI responses that incorrectly described Ramp's features or pricing
"DigitAI gave us something we'd never had before: clear visibility into how AI was describing us to potential customers. Once we could see the problem, fixing it was much more straightforward."
— VP of Marketing, Ramp